Surf Shak Culture Co. is the shop side of the building. A flagship for VIACY, our own label, alongside RAGE and a couple of other brands you can only get here in Jersey.
SSCC started as the South Splash Carpark Crew, the lot who grew up surfing out the front. Now it’s the shop.
Small rail. Chosen properly. Nothing you'll see on everyone else.
VIACY IS AN INDEPENDENT LABEL SHAPED BY THE TRANSITIONS AND
TENSIONS OF SURF SUB-CULTURE.RAISED IN JERSEY, CHANNEL ISLANDS – HOME TO EUROPE’S OLDEST SURF CLUB – BEFORE THE ANALOGUE WORLD FLICKERED OUT BENEATH THE HYPER-GLOW OF THE DIGITAL AGE, WHEN OFF-BEAT MISCHIEF FILLED DUSTY SURF CAR PARKS AND THE PRINT SECTION OF THE LOCAL SURF SHOP WAS OUR WEEKLY PILGRIMAGE.Find us inside Surf Shak at The Watersplash, Jersey Surf School's second location. Surf first, shop after. Or the other way round.Our LOCATION
Surf Shak
Grande Route des Mielles
St Ouens Bay, Jersey
JE3 7FN